Tag: FootJoy

Alstom Open De France’s 1st Austrian winner

By: 2015. 07. 06.

Bernd Wiesberger (World ranking: 23; FootJoy brand ambassador) produced an impressive final round of 65 (a 13 under total) to win the Alstom Open de France at future Ryder Cup host venue Le Golf National. Bernd Wiesberger is the first…

Will Wilcox continues to be a Srixon/Cleveland Golf PGA Tour staff member

By: 2014. 10. 22.

Yesterday was announced Ian Poulter in joining the Acushnet Company team (Titleist, Footjoy) after 8 years with Cobra-Puma Golf. It is pritty logical, as Titleist does not have apparel, so Ian Poulter can continue with his golf clothing business…

Callaway Golf reinvents the spikeless golf shoes

By: 2013. 11. 01.

In this year I have already discussed twice the topic of spikeless golf shoes. In March I wrote about the war between FootJoy and Softspikes and in August about Ashworth's spikeless golf shoes. As we all know the…

Rory McIlroy’s Nike Golf endorsement is in danger

By: 2013. 08. 07.

Time to time, I ask myself, whether Rory McIlroy could earn more money by winning tournaments and championships with his previous Titleist golf clubs or as it is today, when we see him struggling on the green. Last…

Why golf spike matters so much?

By: 2013. 04. 02.

After a long debate on spikeless golf shoes, let's talk about golf shoes with spikes. FootJoy has a good reason to be happy again. Their brand ambassador D.A. Points claims Shell Houston Open title and the Trophée Hassan II. He…

Do spikeless golf shoes take over the market?

By: 2013. 03. 25.

Two years ago if somebody played in golf shoes without replaceable spikes, people would think he is not a serious golfer or cannot afford more. In those days spikeless golf shoes accounted hardly 10%. As golf dress code…

FootJoy wants to rejuvenate

By: 2013. 01. 15.

It is hard to be a market leader, when your competitors are trying to mitigate the gap between you and the market is not growing. FootJoy the market leader golf shoe and golf glove manufacturer is not an…

How much Nike Golf needs Rory McIlroy?

By: 2012. 10. 29.

In recent weeks there is an ongoing rumour about 23-year-old Irishman Rory McIlroy, who is on the verge of signing a 10-year deal with Nike, worth  $250 million. Nice sum isn't it? Well, not that much if we remember,…

Titleist’s mother company Acushnet is sold to Fila Korea

By: 2011. 05. 21.

The Acushnet (owner of Titleist and FootJoy) Company saga started a year ago when they sold Cobra Golf to PUMA AG. In those days I thought Acushnet Company  is just restructuring and want to focus on golf balls…

What happened to Titleist’s parent company?

By: 2010. 12. 08.

In May 2010 I wrote that Titleist's parent company Acushnet is selling Cobra Golf to Puma AG. The Acushnet saga is still not over. In those days I said OK, fine Cobra Golf is underperforming and they cannot…

Acushnet prefers to focus on golf balls

By: 2010. 03. 11.

Recently I came across with the news that Acushnet (the golf business of Fortune Brands, Inc. (NYSE: FO)) the owner of Titleist, Footjoy golf mega-brands is likely to sell its golf club brand Cobra Golf to the German…

Do we need golf industry exhibitions?

By: 2009. 09. 22.

As the kick off day of Golf Expo in Munich (Germany) is getting closer, I am start think about what do we gain from such old fashioned industry exhibitions. As reading the website of Golf Expo, it turns…

Golf Equipment Industry in social media (part 2)

By: 2009. 08. 31.

As last I wrote, I am trying to discover how golf equipment industry are performing in social media particularly in Facebook, Twitter and blogs. In my study I checked the following brands: Ben Hogan, Benross, Callaway, Cleveland, Cobra,…