Golf Club Marketing

2017 Golf Business TechCon

What will help the 2017 Golf Business TechCon?

By: 2017. 05. 25.

The National Golf Course Owners Association (NGCOA) will host the 2017 Golf Business TechCon in Las Vegas, Nevada on September 27 and 28. The organizers designed this two-day event for golf course owners, operators, and other industry professionals.…

The London Club Canary Wharf

What is a convenient way to discover The London Golf Club?

By: 2017. 05. 23.

It seems like The London Golf Club understood that it is worth to start meeting people where they are instead of only drawing them to their golf club. The London Golf Club took the opportunity to showcase its services within London’s…

Live scoring in a golf cart

Golf cart with live scoring feature vs. live scoring apps

By: 2017. 05. 15.

Golf Genius has announced a new partnership with renowned UK golf resort Foxhills Club & Resort to provide live scoring functionality in its new fleet of E-Z-GO RXV golf cars. The agreement says live scoring will be available…

Will Jebel Sifah be able to boost tourism for Oman?

By: 2017. 05. 12.

Troon has been selected to provide golf course management services to the new golf course at Jebel Sifah (designed by Peter Harradine), a 6.2 million sqm beachfront development located on the outskirts of Muscat, Oman. Actually, it takes 1h 18 minutes…

Parisian golf courses - Golf National

Why aren’t Parisian golf courses in our consideration set?

By: 2017. 05. 09.

Early this year, I have already highlighted why golf tourism is getting more important for France. Recently, the Paris Region Tourist Board has published a report that found a 4.7% decrease in the number of tourist visits (vs.…

#TheOven17 logo

What could make an amateur golf tournament attractive?

By: 2017. 05. 08.

It seems like that the concept of #TheOven17 is viable and working well. It is an amateur multi-day golf tournament founded in the US in 2014. This year it will be held between July 20-23. This is why…

Golf Club Trends Membership Attrition - GGA

Noteworthy European Golf Club Trends in 2017

By: Rob Hill – Partner, GGA 2017. 05. 01.

Through our numerous assignments and research initiatives at Global Golf Advisors over the last twelve months, we have encountered both unique challenges and consistent trends at golf facilities throughout the EMEA territory. Here, I have identified five that…

The Club at Crested Butte

Will you recognize the new clubhouse of The Club at Crested Butte?

By: 2017. 04. 17.

Probably, you have already heard about the extensive renovation at The Club at Crested Butte,  in Crested Butte, Colorado. Last year, Global Golf Advisors found in their 2016 National Club Trends Survey that the most impactful trend was the…

The Dye London architects

How competitive will be the new Dye London?

By: 2017. 04. 13.

I first heard about the plan of the Menai-Davis family to hire the renowned Dye Designs to build their new golf club The Dye London in 2013. Actually, Perry Dye designed the Dye London golf course. The construction began…

Why Golf should be a Service Industry?

By: David Withers 2017. 04. 12.

During my time working at Jacobsen we developed what we referred to as the 3 “B”s of our business, these were: Building Relationships with our customers, we had to Build a good product that met our customers’ needs…

Global Golf Advisors Paul Hinton

Global Golf Advisors is growing in the Asia-Pacific region

By: 2017. 04. 11.

A real private golf club veteran is joining the new office of Global Golf Advisors in Sydney to serve the firm’s clients across the Asia-Pacific region. The former general manager of Royal Sydney Golf Club, Paul Hinton was appointed to…

Desaru Coast_ValleyCourse

What is the competitive edge of the new golf course at Desaru Coast?

By: 2017. 03. 31.

Usually, I get excited when I hear about an opening of a new golf course somewhere around the world. This happened also today when I heard that the Ernie Els and Vijay Singh designed The Els Club Desaru Coast –…

Alcanada Hole 7 small

What will Alcanada not find in surveys?

By: 2017. 03. 27.

It seems like 2016 was really an outstanding year for Club De Golf Alcanada (Mallorca; 7,108-yard Robert Trent Jones Jnr-designed course): 59Club Awards: won the Silver Flag Awards in the Overall Golf Resorts category; They were named as Mallorca's best…

Oaks Prague is home to a Kyle Phillips-designed championship golf course

How could Oaks Prague generate true interest among golfers?

By: 2017. 03. 15.

Recently, Troon has been selected to provide full-scale golf course management services to the Oaks PGA National, just outside of Prague, Czech Republic. Oaks Prague also becomes only the third Troon Privé venue in Europe, following Aloha Golf Club in…

Centurion Club GolfSixes

What will be the reception of GolfSixes at Centurion Club?

By: 2017. 03. 13.

Probably, you have already heard the Centurion Club will host the European Tour’s inaugural, new GolfSixes tournament from the 6th – 7th May this year. This tournament is really unique for two reasons: The introduction of a brand new short…

CMAE logo

How the new CMAE’s benchmark study important to golf clubs?

By: 2017. 03. 10.

Rob Hill (Partner, Global Golf Advisor) wrote in his guest post in January 2017 that a possible excuse of golf club managers for not embracing data analytics is that they do not have the tools with which to gather…

Vietnam Peter Walton IAGTO

What should Danang improve to become Vietnam’s Algarve?

By: 2017. 03. 09.

The 6th annual IAGTO Asia Golf Tourism Convention (AGTC), will take place in Danang, Vietnam, from 7-13 May this year, will be Asia’s largest-ever golf tourism event. The event will be held at the Furama Resort Danang and…

Woodmere Club

Who are the new owners of The Woodmere Club?

By: 2017. 03. 03.

In January this year, it was not sure who will be the owners of the 109-year-old Woodmere Club. Now we know that Troon has been selected to manage The Woodmere Club, a private club in Woodmere, New York. All…

Why should mobile technology matter to your golf club?

By: Gary Denault 2017. 03. 01.

Proximity, wearability, data. Terms being used in all aspects of marketing today, but most importantly in mobile marketing. Mobile apps seem to be a great solution for almost any business segment. Sadly statistics are showing otherwise. We are…

Gleneagles golf course

Can Gleneagles host effectively a European Championship?

By: 2017. 02. 22.

Gleneagles has today been unveiled as an Official Supporter of the Glasgow 2018 European Championships (between 2nd and 12th August 2018), a multi-sport event. To be staged every four years, the European Championships will combine the existing European Championships…