Golf Industry

Troon Acquires Eventive Sports - L to R Eventive President Gene Hallman and Troon Chief Legal Officer Jay McGrath

How much can Troon expand its business after acquiring Eventive Sports?

By: 2024. 01. 05.

It appears to me that Troon has successfully acquired 7 distinct companies within the past five years: Cliff Drysdale Tennis, Indigo Golf Partners, RealFood, Peter Burwash International, appliedgolf, ICON Management Services, Green Golf Partners. Most recently, Troon acquired…

CMAE England appoints Mike Shrieve as new Chair of Young Managers’ Group

Why Mike Shrieve was chosen as the new Chair of CMAE England’s Young Managers’ Group?

By: 2024. 01. 04.

CMAE England has appointed Mike Shrieve as the new Chair of its Young Managers’ Group. Shrieve, Director of Golf at Bearwood Lakes Golf Club in Berkshire, will hold the position for the next two years, leading the sub-network…

GCSAA Tenia Workman Outstanding Contribution Award

What did Tenia Workman deserve the GCSAA’s Outstanding Contribution Award for?

By: 2023. 12. 22.

Tenia Workman, executive director of the Georgia Golf Course Superintendents Association, has been selected to receive the 2024 Outstanding Contribution Award from the Golf Course Superintendents Association of America (GCSAA). The Outstanding Contribution Award is given to an…

BOXTO_LEGACY_HYBRID_HOPE_WHITE-NAVYBLUE

How much will Boxto’s US sales team grow in 2024?

By: 2023. 12. 19.

Boxto (Launched at the 2023 PGA Merchandise Show) – manufacturer of premium handcrafted leather golf shoes and belts – has appointed 7 new independent sales reps for territories across the U.S. as it prepares for a landmark 2024.…

Hoover Country Club Hole 7 after renovation

How does the Hoover Country Club mitigate the effects of flooding on its bunkers?

By: 2023. 12. 15.

I have already reported to you twice this year that it is not impossible to solve the damage caused by floods to the bunkers of our golf courses. Now, I will show you the example of Hoover Country…

Customer persona development and usage

Why should we use customer personas to improve your golf club marketing’s efficiency?

By: 2023. 12. 14.

It would be folly to think that all golfers are the same. We have to learn the difference between them and how to differentiate among them to be able to attract the right customers to our golf clubs…

Sami Strutt BIGGA Continue to Learn educational program since 1994

The COO of BIGGA became Director of Education at Bernhard Academy

By: 2023. 12. 08.

Yesterday, I shared some news about Sami Strutt, who has decided to step down as COO of the British & International Golf Greenkeepers Association. After dedicating 30 years of service to the organization, Sami has decided to move…

Zest.Golf ChannelManager-scaled

In La Rioja, 4 golf clubs have partnered with Zest.Golf, using a proven best practice

By: 2023. 12. 07.

Last year, I reported to you regarding the Golf Passport by Cascais, which has partnered with Zest.Golf, a channel manager technology company. Zest.Golf's solution was also found to be compelling by Barcelona Golf Destination. It’s crucial for golf…

indoor golf media AIG Womens Open

What are the opportunities in indoor golf media communication?

By: 2023. 11. 28.

The proliferation of advertisements on digital displays - indoor golf media - within golf clubs has become increasingly evident. This trend is noteworthy due to its potential to impact communication efficiency significantly. To gain a comprehensive understanding of…

Arcis Golf career pathing

How can Arcis Golf assist you with career progression in the golf industry?

By: 2023. 11. 20.

It is evident that the contemporary workforce is experiencing a significant shift towards diversity, while at the same time, job roles and working methods are undergoing rapid transformation. As such, it is imperative for golf clubs to recognize…

Jumeirah Golf Estates DP World Tour Championship - Day One

What lessons can we derive from Jumeirah Golf Estates’ investments in sustainability?

By: 2023. 11. 17.

It is gratifying to observe that the golf industry has seen an increase in sustainability success stories as of late. Such instances of environmental stewardship are a testament to the industry's growing consciousness of its impact on the…

Pangaea Golf Architecture founders

What is the birth story of Pangaea Golf Architecture?

By: 2023. 11. 13.

The Pangaea Golf Architecture is a strategic partnership between Jeffrey Danner and Stuart Rennie, who met while studying on the European Institute of Golf Course Architects' (EIGCA) diploma course in 2007, and have been close friends ever since.…

Club Caddie Artificial Intelligence golf facility operations

Discover how data-driven marketing can help your golf club grow and succeed!

By: 2023. 11. 10.

A few days ago, I talked with Knight Schwandt (VP of Sales, Club Caddie) about how he sees golf clubs' success in personalizing their services and making their marketing activities data-driven. You can read the details here. Do…

Els for Autism Foundation ClubsHelp partnership

Follow the great diversity initiative of the Els for Autism Foundation!

By: 2023. 11. 06.

I often find that people confuse diversity and inclusion. Let's clarify these concepts before we proceed with the news. Diversity in the workplace entails the recognition and appreciation of the variances in age, gender, ethnicity, religion, disability, sexual…

Algarve golf beach Algarve golf packages

Why you should choose “2023 Best Golf Destination in the World” for your next Golf Holiday!

By: 2023. 10. 27.

Ladies and gentlemen, golf enthusiasts from around the globe, it is with profound pleasure and immense pride that we make a resounding proclamation: Portugal has been awarded the distinguished title of the "2023 Best Golf Destination in the…

ICL Continue to Learn Scholars for 2024 Jason Norwood an ICL scholar

Who are the lucky participants of the 8th ICL Continue to Learn Scholars for 2024?

By: 2023. 10. 26.

The British & International Golf Greenkeepers Association (BIGGA) and Premium Partner ICL have revealed the 5 participants of the 8th ICL Continue to Learn Scholarship. The ICL Continue to Learn Scholars for 2024 accurately represents the diverse greenkeeping…

NXXT Women's Pro Tour with a player

How can the brand-new NXXT Women’s Pro Tour increase competition opportunities?

By: 2023. 10. 20.

Yesterday, I had a great conversation with Kevin Flanagan (CEO of ACD Consulting) about their new partner, the NXXT Women's Pro Tour ambitions. The brand-new NXXT Women's Pro Tour is trying to give a proper answer to the…

Champions Retreat Golf Club - Island Three

Why did Arcis Golf acquire the Champions Retreat Golf Club?

By: 2023. 10. 17.

Arcis Golf has recently acquired Champions Retreat Golf Club (since 2006) near Augusta, Georgia. Foley & Lardner LLP represented Tower Three Golf Champions Retreat LLC, a subsidiary of the private equity firm Tower Three Partners. Champions Retreat Golf Club,…

Players 1st Golf Australia partnership_resized

How could Players 1st convince Golf Australia to partner with him?

By: 2023. 10. 16.

Players 1st's fruitful collaboration with England Golf and Scottish Golf has resulted in a new partnership with another national golf organization, namely Golf Australia. It is a great step forward not only for Players 1st but for the…

Bernhard Academy brand new courses 2023

What opportunities await with the Bernhard Academy’s all-new courses?

By: 2023. 10. 16.

The Bernhard Academy has unveiled its all-new educational course program, which is now available for booking at its 3 Academy sites around the UK via the new Bernhard Academy website. The new courses have been carefully curated over…