24 entries: "artificial intelligence"

for hire golf club jobs

What is the future of golf club jobs?

By: 2019. 08. 19.

The World Economic Forum's The Future of Job Report 2018 said four specific technology advances have a huge impact on future jobs among them on golf club jobs. High-speed mobile internet,Widespread adoption of big data analytics,Cloud technology,Artificial Intelligence…

NTT DATA billboard at the 148th Open Championship at Royal Portrush Golf Club

How AI contributed to the success of the 148th Open Championship?

By: 2019. 07. 22.

There are more and more pieces of evidence that AI (artificial intelligence) is penetrating into the golf industry. In 2017, Pebble Beach Resort launched its AI-based virtual concierge service. Another great example is Callaway Golf's Epic Flash Driver…

Golf Della Montecchia golf course female golfers

Top golf destinations in Italy for female golfers

By: 2019. 06. 03.

‘Women multiplier effect’ Forbes says if the consumer economy had a sex, it would be female. Women drive 70-80% of all consumer purchasing, through a combination of their buying power and influence. In 2017, they estimated that the “female economy” was…

Real Club de Golf El Prat La Mola Lobby B Arty

Is smart hospitality important to La Mola?

By: 2019. 05. 08.

The Real Club de Golf El Prat has just extended its exclusivity agreement with La Mola Conference Center Hotel. La Mola is located next to the 10th hole of the North course of Real Club de Golf El…

ParOne Invitational STEAMathalon welcome board

ParOne Invitational STEAMathalon: how to broaden golf’s appeal?

By: 2019. 05. 07.

When we are discussing the challenge of how could golf broaden its appeal and attract new audience demographics we cannot or it is hard to neglect the importance of such technology innovation like artificial intelligence. Let me give…

The Standard Club-Troon Privé

How will Troon Privé design the future of The Standard Club?

By: 2019. 04. 10.

Troon Privé has been selected to manage The Standard Club, a private club located in Johns Creek, Georgia, a suburb of Atlanta. The Standard Club, the oldest social club in Atlanta, is the outgrowth of the old Concordia…

Cannot skip Portugal golf tourism

The surprising growth of Portuguese & Spanish golf tourism

By: 2019. 03. 06.

My Portuguese friend, Carlos Ferreira (owner of Tee Times Golf Agency) wrote me a few weeks ago about an almost 30% growth in the number of played rounds among his clients between the periods of November 2017 –…

Lake Presidential Golf Club in Upper Marlboro - Maryland

Changing of the guard at Lake Presidential Golf Club

By: 2019. 02. 18.

Troon has been selected to manage the Lake Persidential Golf Club. Billy Casper Golf was in charge of the management of this semi-private club in Upper Marlboro, Maryland since 2014. During that period Lake Presidential Golf Club went…

Scottish Golf Tourism Industry

Can Scottish Golf Tourism industry exceed the £325 million target?

By: 2018. 12. 27.

In 2016, the study of VisitScotland and Scottish Enterprise found that the Scottish golf tourism industry worths £286 million. The Scots are very optimistic now. A review of Scotland’s National Golf Tourism Strategy has extended the industry’s target…

Cristobal Guerrero Managing Director of Las Colinas Golf & Country Club

Insider: Where is Las Colinas Golf & Country Club heading to?

By: 2018. 08. 27.

Since I read the article in the Financial Times last year about golf resort living and golf tourism, I was really curious to know the opinion of Cristobal Guerrero, the managing director of Las Colinas Golf & Country Club.…

Golf GameBook Ryder Cup 2018 fan_game1_final

Are you a real Ryder Cup fan? Test it NOW!

By: 2018. 08. 07.

I can promise you I will not ask you as a Ryder Cup fan when will start the 2018 Ryder Cup. Just in case: 25th September 2018. Regarding major golf tournaments and events, I always highlight the importance…

Cobra Puma Golf joins Foremost EMP Premium member service

What is the next chapter in Cobra Puma Golf’s retail support?

By: 2018. 07. 25.

I have got an impression that there is a quite big silence around Cobra Puma Golf. Last news I heard from them is that they have extended their sponsorship contract with Rickie Fowler. Most recently in the UK,…

Rain Bird IC Connect

How to make the Rain Bird Central Control multifunctional?

By: 2018. 05. 10.

Before I share with you the latest innovation of Rain Bird, I would like to draw your attention to some interesting technology trends. One of these trends is the rise of usage of artificial intelligence that will stay with…

Carnoustie Golf Links clubhouse

Does Carnoustie Golf Links focus on the right things?

By: 2018. 05. 07.

The Open Championship venue, Carnoustie Golf Links, has officially opened its new clubhouse, the Links House last week. A total of 26 jobs have been created through the £4.75 million project. The new Links House building includes: a golf…

Tewkesbury Park Hotel room

How will Tewkesbury Park raise the quality of hospitality?

By: 2018. 04. 13.

The renowned Tewkesbury Park went through a two-year, £9m facelift. The owners claim that the 93-room luxury hotel, spa, and golf course now offers the complete golf break with outstanding accommodation. From now on we can choose from six brand-new historic…

Colonial Country Club

Is there a sense of community in the Colonial Country Club?

By: 2018. 03. 12.

Troon has been selected to manage the Colonial Country Club in Memphis, Tenn. Troon Privé, the private club operations division of Troon, will manage this 18-hole facility. The Colonial Country Club was established in 1913 and provides a full-service, private-club experience. The…

More Fun with Golf Genius

Who is the most likely to acquire Golf Genius?

By: 2018. 02. 15.

A commissioned customer satisfaction survey is more than nothing. Three years ago I found in England Golf's Golf Club Membership Questionnaire than 50% of the golf clubs are conducting exit surveys of departing golf club members. Now, Golf Genius was interested…

Caddy Rooms King Room

How is the new Caddy Rooms is leveraging technology?

By: 2018. 02. 08.

I see many interesting technologies and digital solutions are entering into to the hospitality industry (e.g. Pebble Beach Company's virtual concierge service in cooperation with IBM Watson). This is why I wanted to scrutinize PGA Catalunya Resort's new…

Club Car Tempo 2018

How can the new Club Car Tempo pamper the golfers?

By: 2018. 01. 25.

Ingersoll Rand has just unveiled its new golf car, the Club Car Tempo, at the 2018 BIGGA Turf Management Exhibition (BTME) show in Harrogate, UK. I was really excited to learn more about it after the "Shark Experience" added…

Foremost Elite Marketing Programme personalization

How is Foremost embracing the personalization trend?

By: 2018. 01. 09.

The need for personalization of offers, online experience, services, products, and communication is not a totally new trend. When we get a personalized service or product it means the marketer treats us well as individuals. Such approach can lead…