The pursuit of wellness at Italian golf clubs
The notion to combine wellness and spa experience with golf is not a totally new one. I must admit this. Just think of the Spanish La Cala Resort, the Italian Palazzo Arzaga Hotel Spa & Golf Resort or…
The notion to combine wellness and spa experience with golf is not a totally new one. I must admit this. Just think of the Spanish La Cala Resort, the Italian Palazzo Arzaga Hotel Spa & Golf Resort or…
I know that every golf trip can have unintentionally pitfalls. Therefore, I would like to share with you my tips on how to have a meaningful golf trip in Italy, especially if it will be the first one…
Last weekend we hosted some guests for dinner. We wanted to pimp up the dinner with some Italian wines to make the gathering more memorable. As I was planning which wines should we buy, I used Vivino (the…
‘Women multiplier effect’ Forbes says if the consumer economy had a sex, it would be female. Women drive 70-80% of all consumer purchasing, through a combination of their buying power and influence. In 2017, they estimated that the “female economy” was…
I firmly believe that there is a huge and untapped opportunity in Italian golf tourism. Hence, I thought to ask the Founders of Italy4golf about how they want to boost the inbound golf tourism in Italy. What kind…
I know how much planning goes before every golf holiday travel. This is especially true when you are going to a less known golf holiday destination like Italy. Hence, I thought to help you to have an unforgettable…
If you remember, Reed Exhibition in cooperation with Sports Marketing Surveys came out with a study about the trends in the golf tourism industry in 2017. They asked over 10,000 regular golfers (=those who play at least 10…
At the latest IGTM in Ljubljana, Slovenia I tried to discover the less popular golf destinations among them Italy. I found only 25 companies representing Italy, including DMCs, golf resorts, golf travel agencies, and hotels. All this while…