The winner of the CME Group Tour Championship used Nippon Shaft’s N.S. PRO 950GH neo shafts in her irons and wedges to shoot a record 27-under par in the LPGA’s final event of the year at Tiburon Golf Club in Naples,…
Tenerife is an island with 9 golf clubs. Most of them are really close to each other in the southern part of the island. Despite this fact, we do not hear too much about Tenerife's golf offers and…
As we prepare for Christmas, IMG acquired the Mutua Madrid Open tennis tournament and the Acciona Open de España golf tournament. The transaction is expected to close in the first quarter of 2022, subject to ATP / WTA and regulatory approvals.…
I look forward to seeing how the organizers of the 2022 Porsche European Open deal with the challenges posed by the pandemic. What can they offer to make us feel better on the spot, but even if we…
Last time I was able to tell you that the Al Hamra Golf Club (managed by Troon International) became the first golf club in the entire Middle East region to go fully plastic-free. The Al Hamra Golf Club’s next big…
We are just over the first day of the 14th Portugal Masters in Victoria Golf Course (Arnold Palmer design). 5 Portuguese played under Par yesterday. This is a great opportunity to interview Rui Grave, Head Greenkeeper at Dom…
Just like many other sports events, the European Tour is very interested in resuming the 2020 season and continue as business as usual. The global value of the sports industry was estimated to be $471bn in 2018. The…
The 2020 Ryder Cup will be hosted on The Straits® at Whistling Straits. The late Pete Dye designed both courses at Whistling Straits, as well as both courses at Blackwolf Run®. The Whistling Straits has a huge experience in…
As you may have noticed I don't write or very rarely about golf tournaments. If I write it is because of sustainability or fan engagement best practices. The reason why I am writing about the Berkhamsted Trophy is…
You know I usually do not write about golf tournament unless there is something extraordinary or anything about fan engagement and event promotion best practices. I could not resist sharing with you the news about the inaugural Saudi…
Last year PGA Catalunya Resort was awarded as '2015 Golf Resort of the Year for Europe' by the International Association of Golf Tour Operators (IAGTO). Now PGA Catalunya Resort proves that they have not received the recognition in…
Yes it is true. It will be the second Robert Trent Jones II signature golf course in Eastern Europe (the other is in Russia). Hungary's 4th wealthiest entrepreneur (according to Forbes Hungary in 2014) Gábor Széles had an…
Peter Hanson has agreed to terms on a multi-year contract to become a member of the Srixon/Cleveland Golf PGA Tour staff. As I expected none of the sides shared any details of this contract. What is sure that he will…
The luxurious Rossington Hall, set on 250 acres, has grand ambitions of becoming an elite golf destination and host-venue of the European Tour. The Rossington Hall Golf Development (RHGD) scheme has been back by the Doncaster Council. The European Tour…
Søren Kjeldsen won on Sunday the 2015 Dubai Duty Free Irish Open held at the Royal County Down Golf Course, in Newcastle, Northern Ireland. This was his 4th European Tour International Schedule victory. Thanks to his great game he moved to 105th in…
Golf GameBook went little bit further and thought about how to convince golf fans to be more engaged with the European Tour and to be relevant even to the younger audience (e.g. Z Generation). In the new ‘Your…
Rory McIlroy, has become just the second player in WGC Match Play history to win as the No. 1. In his semi-final round, McIlroy made a 44-yard putt for eagle on the 18th hole to advance to the Championship…
I think I don't have to introduce you Martin Hall the famed golf instructor and author. Hall, a former competitor on the European Tour, has over 30 years of experience as a golf professional and is currently the head teaching…
One of my learning at the latest PGA Merchandise Show in Orlando was that the big data phenomenon and measurement fetish have arrived to the golf industry. Today different kind of mobile apps, wearables and other gadgets are…
Golf World magazine has recently announced its '100 Classic Golf Holes in the UK and Continental Europe'. The jury included top designers like Martin Hawtree (Trump International Golf Links) and David McLay Kidd, but also well-known golfers like…