Troon Golf has just announced that charitable events and tournaments at Troon facilities throughout the United States raised more than $12,609,533 for charities in 2014. Through facility sales efforts (just like Crown Golf in the UK), Team Troon…
The Golf Club at Mansion Ridge has just selected Troon Golf to oversee all aspects of the golf club, including golf operations, agronomy, revenue management, food and beverage, special events, sales and retail. The Golf Club at Mansion Ridge…
The 18-hole championship golf course at Frenchman’s Reserve, designed by golf legend Arnold Palmer has selected Troon Golf to manage the country club. Frenchman’s Reserve Country Club is a private facility. The Arnold Palmer Signature Golf Course featured at…
I don't know how much do you know about the Darren Clarke Golf brand, but it was launched in 2010. Actually it is a golf school. Since the foundation Darren Clarke Golf School (a 2-year full time diploma)…
By acquiring Honours Golf, Troon Golf expanded its customer list with 16 golf courses located across Alabama, Florida, Mississippi and North Carolina. Today Troon Golf portfolio consists of 234 golf courses. Bob Barrett, CEO, Honours Golf said " Troon’s worldwide…
Ernie Els will open in early 2016 his 3rd Malaysian golf course, the Desaru Coast North. Just like Els Club Teluk Datai it will be managed and operated by Troon Golf. In this golf course development project Vijay Singh…
Originally Ernie Els planned to open the Els Club Teluk Datai in February 2014, but now he can celebrate the official opening of his first ever golf course creation in Malaysia. The new golf course will be managed and operated…
Last turned out that Aviara Golf Club (Park Hyatt Aviara Resort in Carlsbad, Calif.) has selected Troon Golf. Did you know that Aviara Golf Club was designed by Arnold Palmer? What I also like in this golf club…
No matter how we look at it, golf club operation/business is a service. As such our interest is to measure the performance and satisfaction to attract new golfers and golf club members, but also to retain existing ones. …
The Leading Golf Courses of Europe (LGCE), a corporation representing some of the continent’s most distinctive clubs, has joined forces with Europe’s leading golf-specific mystery shopper service, 59Club. LGCE runs more than 35 individual member clubs – including Monte…
It seems to me La Manga Club understood that they must add/provide some unique service to attract golfers to their 4 golf courses. Following the good example of Troon Golf (partnered with Pelz Scoring Game School), La Manga…
I have just got the news that Troon Golf will manage Burabay Golf Resort – an all-new facility near Astana, Kazakhstan. Burabay Golf Resort is Troon’s second development in the region, joining The National Azerbaijan Golf Club. Located across the…
Yesterday was announced (4th July) the completion of a significant transaction with an investor group led by Kohlberg & Company and Greg Norman’s organization, Great White Shark Enterprises (GWSE). Kohlberg & Company, a private equity firm specializing in…
I have just heard that Pelz Golf and Troon will expend their cooperation across the United States by expanding the Pelz Scoring Game School to selected Troon facilities. Schools are currently scheduled now through October 2014 with even…
Early this month a new luxorious golf course was opened in the Maldives, the Velaa Private Island. You will not believe, but the developers of the golf course asked José María Olazábal to help them in designing the golf…
I am just kidding. Troon Golf keeps expanding globally. As part of their expansion they will launch first-ever indoor city golf center in Moscow called City Golf. The new indoor golfing facility, will be in the center of Moscow.…
Back in February I had already written about the golf tourism opportunities of Malaysia. Since then IAGTO published its Golf Tourism 2013 report that shows growing demand for Malaysian golf courses. Malaysia became the 15th in importance to…
A frequently recurring problem of golf courses and golfers are those people who either not able to play in good pace or don't care about others' time or for any reasons. Here I don't want to start a…
I have just received from Titleist UK an eDM with a weird headline. I found something is strange in the wording of this headline: "loyalty is rewarded". When we say we reward your brand loyalty aren't referring to…
I have been watching people around me for a while how and what they have been using in their mobile. I noticed a trend. As people are getting familiar and comfortable with their smartphones (I hope soon I…