If I have to summarize the essence of the new XXIO X golf club family in one sentence, then I would say they have enlarged the sweet spot and added a special shaft to their golf clubs. This is the tenth generation of their flagship woods and irons. The new XXIO X Woods and Irons will be available in North America starting on Dec. 9, 2017.
The XXIO X (pronounced ZEK-si-oh ten) features the new True-Focus Impact Technology, which combines a larger sweet spot with a shaft that helps golfers find the face-center more often so moderate swing speed golfers can experience easier distance.
The heart of the XXIO X product lineup is the new True-Focus Impact Technology. It is a combination of two innovations: Smart Impact Shaft and Hi-Energy Impact Head. Together, these two features increase a moderate swing speed golfer’s chances of finding the sweet spot from 58% to 68%.
XXIO engineers observed moderate swing speed golfers and measured strong centrifugal forces that pull those golfers off-balance throughout their swing. The Smart Impact Shaft was made with a unique flex profile that works to reduce those forces, resulting in more consistency and a 28% tighter impact pattern.
XXIO mapped moderate swing speed impact patterns and found that most mishits are on the toe or low on the heel. To help golfers hit the sweet spot more often, XXIO X features increased COR in those specific areas.
XXIO X Woods Key Technologies:
- Increased COR in the most common impact locations for more distance
- High-density rear weight improves center of gravity location for a higher launch
- Thin, lightweight titanium crown redistributes weight for increased forgiveness
XXIO X Irons Key Technologies:
- Tungsten nickel sole weights positioned low and deep produce a higher launch
- Progressive weight shapes optimize performance for each loft
- Titanium face construction creates a larger sweet spot with higher ball speeds
XXIO X Clubs Include:
- Driver, $649.99 MAP
- Fairway Woods, $399.99 MAP
- Hybrids, $299.99 MAP
- Irons, Graphite $200.00/each MAP
- Irons, Steel $160.00/each MAP